Fort Fashion Council in partnership with Serbia Fashion Week presented a Fashion Display at Expo2020 Dubai. The signing took place at the Pavilion of the Republic of Serbia on 19th January 2022 in cooperation with the sector for Entrepreneurship of the Serbian Chamber of Commerce and national platform “Serbia Creates” of the Government of the Republic of Serbia. It also announced Dubai, United Arab Emirates being the first ever Serbia fashion Week franchise, a new platform in the industry.
The program opened with a fashion show of top Serbian fashion designers i.e. Suzana Perić, “Alme Couture” by Nada Nikolić Krečković, TMV Company, Milica Tričković, The jewelry show by Monoi and closed by designer Jelena Malešević.
Among the distinguished guests who followed the fashion shows were celebrities from the UAE – representatives of the royal families, Dubai International financial center, Meydan Group, AW Rostamani Group, businessmen and investors from Dubai, owner of “Bu Abdullah Group” one of the largest multinational companies from Dubai, dr. Bu Abdullah, Serbia – Minister of Labor, Employment, Veterans and Social Affairs Darija Kisic Tepavcevic, President of the Chamber of Commerce of Vojvodina Bosko Vucurevic, Provincial Secretary for Economy and Tourism of the Government of Vojvodina Nenad Ivanišević, Head of the Cabinet of the President of the Provincial Government of Vojvodina Tatjana Đukanović.
The event gathered the attention of a great number of visitors present at EXPO2020, and had a praiseworthy response upon finish.
